Spaces for Sports

Unlock deeper fan engagement with AI

Turn every fan interaction into a personalized, data-driven experience. Napster Spaces helps sports brands engage, understand, and grow their audiences through immersive, AI-powered environments.

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CHALLENGES

The digital sport fanbase is bigger than ever… But harder to reach

Modern sports organizations face three core challenges that limit growth and data ownership:

Engagement happens on platforms you don’t control

Your most valuable interactions live on social networks or third-party apps, making it difficult to build direct, lasting relationships with fans.

Limited first-party data about your audience

Without direct access to fan insights, it’s nearly impossible to personalize experiences, measure sentiment, or adapt your strategy in real time.

Hard to retarget or monetize your audience

When fan data is fragmented across platforms, opportunities for loyalty programs, sponsorship activations, and digital commerce go untapped.

Solving this requires a new digital shift. One where you engage, understand, and monetize your fans on your own platform. That’s exactly what Napster Spaces enables.

STATS

We understand how your fans consume content

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of fans use their mobile devices during live games

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of Gen Z fans prefer personalized content

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of sports orgs view digital transformation as critical to success

USE CASE

Building gaps in the fan funnel

Turn passive followers into engaged, data-driven communities

Engagement

AI-personalized fan journeys guide supporters to the moments that matter, from exclusive content and merch to memberships and match-day experiences, keeping fans active on your owned platform.

Conversion

Capture actionable, first-party data throughout the fan journey. Understand behaviors, refine offers, and drive measurable growth across ticketing, subscriptions, and sponsorships.

Loyalty

Always-on, immersive experiences foster emotional connection and repeat engagement, building lasting loyalty and higher lifetime value for every fan.

PROOF POINTS

With 200+ partners, we have demonstrated the ROI of the AI-powered, immersive internet

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of brands increased sales

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of brands increased customer acquisition

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of brands increased product clicks

About Napster

Napster powers the future of digital experiences through spatial computing and AI. Our innovative software, production, and marketing solutions help brands and creators build immersive experiences that drive engagement, data ownership, and brand value. About Napster